You are nobody in ThoughtWorks without a shiny MacBook pro laptop. Work supply us with Dell laptops which is fine with me but when you work for the alpha geek company obviously that isn't going to coupe la moutarde for everybody. While Macs are certainly beautiful they are also expensive and I really don't want to pay that kind of money to read my email with even more insouciant panache when work will give me a computer for free.

Then there's the matter of the TV ads. Every time I see one of those "I'm a Mac, I'm a PC" ads (the same campaign runs over here just without Mitchell (OA) and Webb) I'm reminded that I just don't want to be a Mac.



Look at him, the big girl's cardigan! He has it easy and he's just so passive-aggressively smug about it all: he thinks he's got life all worked out. He is a boulevardier, an idle flaneur!* I realise that all that equates with being cool these days but I've never wanted to be like that (that's why I'm a skier not a snowboarder!).

My sympathies are with PC. PC is everyman. He deals with life's vicissitudes with a shrug and just gets on with it. He's not good looking or cool but he works for a living and he's probably a nice guy; meanwhile Mac is editing the video from his G8 demonstration to post on YouTube (what did global capitalism ever do for him?). God, I sound like an old fart all of sudden!

Anyhow, the fact is that Mac is actually Nathan Barley (this link is NOT safe for work or the easily offended!), PC is really Tim from the office and I know which one I want to be.

*harrumph! Bring back national service.. Flogging.. Getting on your bike etc etc.